Connect with me

contact@cbcinema.com+1 631 889 9164

Cesca
bala
Creative freelancer
A content creator based on Long Island. Brand your identity with your intended audience using visual content.
Creative approach

My services

Social Media Management

Collaborate on a strategy to achieve business goals. Produce content ideas through audience analysis and research. Engage with audiences and monitor performance to enhance future content.

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Videography

Operate professional camera; Sony A7III and equipment and techniques, managing lighting and sound for optimal results. to ensure high-quality, polished videos that adhere to established guidelines.

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Video Editing

Select, assemble, and manipulate raw footage using specialized software to create a coherent and engaging final video product that fulfills the project's goals.

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Let's make something great work together. Ready to reach out?
Latest Video Works
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  • Sonic Boom Production's Social Video
  • Flynn's Social Video
  • Sonic Boom Productions Social Video
  • Vitality Luxury Suites Social Video
  • Fitness Social Video
Latest Social Works
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branding.
creative.
socials.
marketing.
editing.
digital.
photography.
videography.
photography.
videography.
digital.
editing.
marketing.
socials.
creative.
management.

We craft indelible digital experience via unique branding services.

Developing an overarching social media strategy, creating written, visual, and video content, and scheduling it across various social media platforms.

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The Process
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THE PROCESS

Currently improving users experience and interface design as lead designer director at crafto theme agency.

1. Content Planning & Strategy

  • -Research trends, hashtags, competitors, and audience insights.
  • -Brainstorm content ideas aligned with business goals (e.g. promotional, educational, behind-the-scenes, user-generated).
  • -Coordinate with teams (marketing, design, product) to align messaging.

2. Content Production (Shoot & Edit)

  • -Plan shoots: Schedule locations, time, and establish type of content
  • -Execute production: Capture photo/video content with professional equipment
  • -Edit content: Optimize visuals for each platform (format, subtitles, graphics).
  • -Draft captions: Include copywriting, CTAs, emojis, and hashtags tailored to the brand voice.

3. Scheduling & Publishing

  • -Upload content to scheduling tools (e.g. Meta Business Suite)
  • -Set optimal posting times based on audience analytics.
  • -Ensure platform formatting is correct (tagging, link previews, alt-text, etc.).
  • -Coordinate approval processes with clients

4. Community & Engagement Management

  • -Monitor comments, DMs, mentions in real time.
  • -Respond and engage with followers using the brand voice.
  • -Moderate discussions and escalate issues when needed.
  • -Track engagement metrics (likes, shares, saves, replies) to inform future strategy.

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